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LG 165 Centimeter (65) 65UR7550PSC.ATR 4K Ultra HD ThinQ AI 4K Upscaling α5 AI 4K Gen6 Processor WebOS Smart LED TV (2023 Edition, Black)

₹ 76,290 ₹ 104,990
(inclusive of all taxes)
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Key Features

  • Display Size: 165 Centimeter (65), Resolution: Ultra HD (4K) 3,840 x 2160, 4K Ultra HD LED Display, Slim Design, 4K Upscaler, Refresh Rate: 60 Hertz, Viewing angle: 178 degrees
  • Smart TV Features: WebOS 23 with User Profiles, Filmmaker Mode, HDR 10 & HLG, Game Optimizer, ALLM, HGIG Mode, Unlimited OTT Apps, AI Brightness Control, 4K Upscaling & AI Sound (Virtual Surround 5.1 up-mix)
  • Connectivity: 3 HDMI, 2 USB ports, Built In Wi-Fi, 3.5 mm jack, Bluetooth 5.0, Headphone
  • Sound Output: 20 W Output, Dolby Audio
  • Warranty: 2 Years Warranty: 1 Year Warranty on Comprehensive and additional 1 Year Warranty is applicable on panel/module from the date of purchase

General Features

Model Name 65UR7550PSC.ATR
EMI Offer Available
Appliances LED
LED Type Smart LED
Color Black
Brand LG
In The Box TV Set-1N, Pedestal-1N, Remote- 1N,Remote Batteries-2N, Operating Instruction Manual-1N, AV Cable-1N,Wall Mount Unit-1N
Screen Type LED
Smart TV Yes

Display Features

Display Size 165 Centimeter (65)
Resolution 3840 × 2160 Pixels
Resolution Type 4K Ultra HD
Smart TV Features WebOS Smart TV, AI ThinQ, Homekit, Game Optimizer, Filmmaker Mode, α5 AI Processor 4K Gen6, HDR 10

Picture (Processing)

Backlight Type Direct
Picture Processor α5 AI Processor 4K Gen6
AI Upscaling 4K Upscaling
Dynamic Tone Mapping Yes
AI Brightness Control Yes
HDR (High Dynamic Range) HDR10 / HLG
Filmmaker Mode Yes
Picture Mode 9 modes (Vivid, Standard, Eco, Cinema, Sports, Game, Filmmaker, (ISF)Expert(Bright Room), (ISF)Expert(Dark Room))


HGIG Mode Yes
Game Optimizer Yes (Game Dashboard)
ALLM (Auto Low Latency Mode) Yes

Audio Features

AI Sound AI Sound Pro (Virtual 5.1.2 Up-mix)
Clear Voice Pro Yes
LG Sound Sync Yes
Sound Mode Share Yes
Simultaneous Audio Output Yes
Bluetooth Surround Ready Yes (2 Way Playback)
Audio Output RMS 20 W
AI Acoustic Tuning Yes
Audio Codec AC4, AC3(Dolby Digital), EAC3, HE-AAC, AAC, MP2, MP3, PCM, WMA, apt-X (Refer to manual)
Speaker Direction Down Firing
Speaker System 2.0 Channel

Video Features

Contrast 1200:1
Brightness (NIT) 300
View Angle 178 Degree
LED Display Type LED Display
Aspect Ratio 16:09

Smart TV Features

Works with Apple Airplay2 Yes
Supported App - Netflix Yes
Supported App - Prime Video Yes
Supported App - Disney+Hotstar Yes
Operating System (OS) WebOS 23
Sports Alert Yes
Family Settings Yes
ThinQ Yes
USB Camera Compatible Yes
Full Web Browser Yes
Intelligent Voice Recognition Yes
Magic Remote Control Built-In
Room to Room Share Yes (Receiver)
Smartphone Remote App Yes (LG ThinQ)


High Contrast Yes
Gray Scale Yes
Invert Colors Yes

Connectivity Features

HDMI Audio Return Channel eARC (HDMI 2)
Bluetooth Yes
Bluetooth Support Yes (v 5.0)
Ethernet Input 1ea
Simplink (HDMI CEC) Yes
SPDIF (Optical Digital Audio Out) 1ea
HDMI Input 3ea (supports eARC, ALLM as specified in HDMI 2.1)
RF Input (Antenna/Cable) 1ea
USB Input 2ea (v 2.0)
Wi-Fi Yes (Wi-Fi 5)

Remote Control Features

Battery Type 2 AAA Batteries

Power Features

Power Supply AC 100 - 240 V, 50/60 Hz
Power Consumption (Max) 200 W
Power Consumption (Standby) Under 0.5 W

Dimensions & Weight

TV Dimension Without Stand (WXHXD) 145.40 x 83.80 x 5.77 Centimeter
TV Dimension With Stand (WXHXD) 145.40 x 90.30 x 26.90 Centimeter
Packaging Dimensions (WXHXD) 160.00 x 97.00 x 17.20 Centimeter
TV Stand Dimensions (WXD) 115.60 x 26.90 Centimeter
VESA Mounting (WxH) 30.00 x 30.00 Centimeter
TV Weight (without Stand) 21.40 kg
TV Weight with Stand 21.60 kg
Packaging Weight 27.60 kg


Remote Magic Remote
Power Cable Yes (Detachable)
Remote Control Batteries Yes (AA x 2EA)


Warranty 2 Years Warranty: 1 Year Warranty on Comprehensive and additional 1 Year Warranty is applicable on panel/module from the date of purchase
Covered in Warranty All Manufacturing Defects Are Covered in Warranty
Not Covered in Warranty Parts: Outer Cabinet and Plastic Parts. Any Accessories External to the Product. The Product is Not Used According to the Instructions Given in the Instructions Manual. Defects Caused by Improper Use as Determined by the Company Personnel. Modification or Alteration of Any Nature Made in the Electrical Circuitry or Physical Construction of the Set. Site (Where the Premises is Kept) Conditions that Do not Confirm to the Recommended Operating Conditions of the Machine. The Serial Number is Removed, Altered or Obliterated from the Machine. Defects Due to Cause Beyond Control Like Lightning, Abnormal Voltage, Acts of God or While in Transit to the Service Centers or Purchaser's Residence.

Boasting a 3840x2160 pixel resolution and built with an α5 AI Processor 4K Gen6, the LG 65UR7550PSC 65-inch Ultra HD 4K LED TV offers a sharp and realistic viewing experience. What’s more, with a rapid refresh rate of up to 60Hz, even fast-paced scenes unfold with precision and clarity on this TV. The WebOS operating system of this LG smart TV is designed for simplicity, offering intuitive navigation and rapid access to apps, streaming services, and settings. Besides, this Wi-Fi TV offers access to a multitude of enjoyable and entertaining apps, such as Amazon Prime Video, Disney+ Hotstar, and Netflix.

α5 AI Processor 4K Gen6: α5 AI Processor 4K Gen6 enhances the LG UHD TV to provide you with an immersive experience.

LG Smart Cam: With easy TV installation and a slim design, LG Smart Cam makes your remote meetings a breeze to put on the big screen.

Smart Assistant & Connectivity: LG UHD TV takes convenience to a new level with support for Amazon Alexa Built-in, Apple AirPlay, HomeKit, and Matter. Conveniently monitor connected appliances, check information almost instantly with your voice.

Cinema-Like Immersion at Home: Watch in 4K and enjoy a viewing experience like the ones in the cinema.

Entertainment: Easily enjoy content from the biggest streaming platforms directly on LG UHD TV.

AAA Gaming Begins Here: Transform your experience with fast, smooth gaming and feel like you're truly immersed in the game.

Game Optimizer & Dashboard: Find all the settings you need for optimal gameplay in one place. Game Dashboard allows you to change the current game genre settings quickly.

Sustainability: LG UHD TV's redesigned packaging uses single color printing and a recyclable box.

This product does not require installation. The features of the product are presented in the user manual that comes with it. Hence, the manufacturer does not provide on-site installation or demo for the product. In case of any queries about the installation or the features of product, kindly call us at 1800 208 9898 or (080) 49400000 for assistance.
LG 165 Centimeter (65) 65UR7550PSC.ATR 4K Ultra HD ThinQ AI 4K Upscaling α5 AI 4K Gen6 Processor WebOS Smart LED TV (2023 Edition, Black)
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